{"id":1299,"date":"2023-02-08T16:33:16","date_gmt":"2023-02-08T15:33:16","guid":{"rendered":"https:\/\/new.athenaretail.com\/blog\/"},"modified":"2023-04-27T11:03:28","modified_gmt":"2023-04-27T09:03:28","slug":"category-management-insights","status":"publish","type":"page","link":"https:\/\/www.athenaretail.com\/en\/category-management-insights\/","title":{"rendered":"Blog"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1299\" class=\"elementor elementor-1299 elementor-42\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4168032 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"4168032\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f4aedb9\" 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class=\"elementor-swiper\">\n\t\t\t<div class=\"elementor-slides-wrapper elementor-main-swiper swiper-container\" dir=\"ltr\" data-animation=\"fadeInUp\">\n\t\t\t\t<div class=\"swiper-wrapper elementor-slides\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-repeater-item-595dce4 swiper-slide\"><div class=\"swiper-slide-bg\"><\/div><div class=\"swiper-slide-inner\" ><div class=\"swiper-slide-contents\"><div class=\"elementor-slide-heading\">OUR BLOG<\/div><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5ecd08f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5ecd08f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div 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class=\"elementor-item\">Blog<\/a><\/li>\n<li class=\"menu-item menu-item-type-taxonomy menu-item-object-category menu-item-1516\"><a href=\"https:\/\/www.athenaretail.com\/category\/case-study-press-release\/\" class=\"elementor-item\">Case Study \/ Press Release<\/a><\/li>\n<li class=\"menu-item menu-item-type-taxonomy menu-item-object-category menu-item-1517\"><a href=\"https:\/\/www.athenaretail.com\/category\/category-management\/\" class=\"elementor-item\">Category Management<\/a><\/li>\n<li class=\"menu-item menu-item-type-taxonomy menu-item-object-category menu-item-1518\"><a href=\"https:\/\/www.athenaretail.com\/category\/corporate\/\" class=\"elementor-item\">Corporate<\/a><\/li>\n<\/ul>\t\t\t<\/nav>\n\t\t\t\t\t\t<nav class=\"elementor-nav-menu--dropdown elementor-nav-menu__container\" aria-hidden=\"true\">\n\t\t\t\t<ul id=\"menu-2-faf7c7b\" class=\"elementor-nav-menu\"><li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1528\"><a 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elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-widget elementor-widget-posts\" data-id=\"4a1e85c\" data-element_type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;3&quot;,&quot;classic_columns_tablet&quot;:&quot;2&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]},&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/www.athenaretail.com\/wp-content\/plugins\/elementor-pro\/assets\/css\/widget-posts.min.css\">\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-3673 post type-post status-publish format-standard has-post-thumbnail hentry category-case-study-press-release-en tag-athenalab-en\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.athenaretail.com\/en\/migross-moves-towards-go-live-with-relex-solutions-space-assortment-solution\/\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1380\" height=\"783\" src=\"https:\/\/www.athenaretail.com\/wp-content\/uploads\/2023\/02\/punti-vendita-head.jpg\" class=\"attachment-full size-full wp-image-3670\" alt=\"\" srcset=\"https:\/\/www.athenaretail.com\/wp-content\/uploads\/2023\/02\/punti-vendita-head.jpg 1380w, https:\/\/www.athenaretail.com\/wp-content\/uploads\/2023\/02\/punti-vendita-head-300x170.jpg 300w, https:\/\/www.athenaretail.com\/wp-content\/uploads\/2023\/02\/punti-vendita-head-1024x581.jpg 1024w, https:\/\/www.athenaretail.com\/wp-content\/uploads\/2023\/02\/punti-vendita-head-768x436.jpg 768w\" sizes=\"auto, (max-width: 1380px) 100vw, 1380px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.athenaretail.com\/en\/migross-moves-towards-go-live-with-relex-solutions-space-assortment-solution\/\" >\n\t\t\t\tMigross goes live with RELEX Solutions&#8217; Space &amp; Assortment solution\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t25 March 2025\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>March 25, 2025, Bologna &#8211; Athena Retail announces the go-live of the implementation of RELEX Solutions&#8216; Space &amp; Assortment solution at Migross SpA, one of<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.athenaretail.com\/en\/migross-moves-towards-go-live-with-relex-solutions-space-assortment-solution\/\" aria-label=\"Read more about Migross goes live with RELEX Solutions&#8217; Space &amp; Assortment solution\" >\n\t\t\tRead more \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-3586 post type-post status-publish format-standard has-post-thumbnail hentry category-corporate-en tag-home-en\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.athenaretail.com\/en\/michele-scalas-appointed-as-new-ceo-of-athena-retail\/\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"640\" src=\"https:\/\/www.athenaretail.com\/wp-content\/uploads\/2025\/01\/Senza-titolo-600-x-600-px-1280-x-640-px-1.png\" class=\"attachment-full size-full wp-image-3601\" alt=\"\" srcset=\"https:\/\/www.athenaretail.com\/wp-content\/uploads\/2025\/01\/Senza-titolo-600-x-600-px-1280-x-640-px-1.png 1280w, https:\/\/www.athenaretail.com\/wp-content\/uploads\/2025\/01\/Senza-titolo-600-x-600-px-1280-x-640-px-1-300x150.png 300w, https:\/\/www.athenaretail.com\/wp-content\/uploads\/2025\/01\/Senza-titolo-600-x-600-px-1280-x-640-px-1-1024x512.png 1024w, https:\/\/www.athenaretail.com\/wp-content\/uploads\/2025\/01\/Senza-titolo-600-x-600-px-1280-x-640-px-1-768x384.png 768w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.athenaretail.com\/en\/michele-scalas-appointed-as-new-ceo-of-athena-retail\/\" >\n\t\t\t\tMichele Scalas appointed as New CEO of Athena Retail\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t17 January 2025\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Bologna, January 17, 2025\u00a0\u2013 Michele Scalas has been appointed as the new CEO of Athena Retail.This decision marks a moment of renewal and excitement for<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.athenaretail.com\/en\/michele-scalas-appointed-as-new-ceo-of-athena-retail\/\" aria-label=\"Read more about Michele Scalas appointed as New CEO of Athena Retail\" >\n\t\t\tRead more \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-3530 post type-post status-publish format-standard has-post-thumbnail hentry category-case-study-press-release-en tag-athenalab-en\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.athenaretail.com\/en\/prisma-peremarket-to-unify-retail-and-supply-chain-planning-with-relex-solutions\/\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"640\" src=\"https:\/\/www.athenaretail.com\/wp-content\/uploads\/2024\/10\/prisma-peremarket-store-case-study.jpg.optimal.jpg\" class=\"attachment-full size-full wp-image-3525\" alt=\"\" srcset=\"https:\/\/www.athenaretail.com\/wp-content\/uploads\/2024\/10\/prisma-peremarket-store-case-study.jpg.optimal.jpg 1280w, https:\/\/www.athenaretail.com\/wp-content\/uploads\/2024\/10\/prisma-peremarket-store-case-study.jpg.optimal-300x150.jpg 300w, https:\/\/www.athenaretail.com\/wp-content\/uploads\/2024\/10\/prisma-peremarket-store-case-study.jpg.optimal-1024x512.jpg 1024w, https:\/\/www.athenaretail.com\/wp-content\/uploads\/2024\/10\/prisma-peremarket-store-case-study.jpg.optimal-768x384.jpg 768w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.athenaretail.com\/en\/prisma-peremarket-to-unify-retail-and-supply-chain-planning-with-relex-solutions\/\" >\n\t\t\t\tPrisma Peremarket to Unify Retail and Supply Chain Planning with RELEX Solutions\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t17 October 2024\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Longstanding RELEX customer expands footprint to fully unify storeoperations from inventory to shelf placement. Prisma Peremarket, a well-known Estonian grocery retail brand operated by SOK,<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.athenaretail.com\/en\/prisma-peremarket-to-unify-retail-and-supply-chain-planning-with-relex-solutions\/\" aria-label=\"Read more about Prisma Peremarket to Unify Retail and Supply Chain Planning with RELEX Solutions\" >\n\t\t\tRead more \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-3428 post type-post status-publish format-standard has-post-thumbnail hentry category-case-study-press-release-en tag-athenalab-en\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.athenaretail.com\/en\/migross-sceglie-relex-solutions-per-unificare-le-operazioni-della-propria-catena-retail-e-aumentare-lefficienza\/\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/www.athenaretail.com\/wp-content\/uploads\/2024\/10\/Migross.jpeg\" class=\"attachment-full size-full wp-image-3426\" alt=\"\" srcset=\"https:\/\/www.athenaretail.com\/wp-content\/uploads\/2024\/10\/Migross.jpeg 1280w, https:\/\/www.athenaretail.com\/wp-content\/uploads\/2024\/10\/Migross-300x169.jpeg 300w, https:\/\/www.athenaretail.com\/wp-content\/uploads\/2024\/10\/Migross-1024x576.jpeg 1024w, https:\/\/www.athenaretail.com\/wp-content\/uploads\/2024\/10\/Migross-768x432.jpeg 768w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.athenaretail.com\/en\/migross-sceglie-relex-solutions-per-unificare-le-operazioni-della-propria-catena-retail-e-aumentare-lefficienza\/\" >\n\t\t\t\tMigross selects RELEX Solutions to unify their retail Chain operations and boost efficiency\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t7 October 2024\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Northern Italy retailer expands partnership with RELEX, selecting further capabilities to eliminate data silos and support growth goals. Migross SpA, a leading Italian grocery retail<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.athenaretail.com\/en\/migross-sceglie-relex-solutions-per-unificare-le-operazioni-della-propria-catena-retail-e-aumentare-lefficienza\/\" aria-label=\"Read more about Migross selects RELEX Solutions to unify their retail Chain operations and boost efficiency\" >\n\t\t\tRead more \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-3030 post type-post status-publish format-standard has-post-thumbnail hentry category-category-management-en\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.athenaretail.com\/en\/a-short-guide-to-understanding-category-management-language\/\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"2560\" src=\"https:\/\/www.athenaretail.com\/wp-content\/uploads\/2024\/03\/AdobeStock_249642332-1-scaled.jpeg\" class=\"attachment-full size-full wp-image-2890\" alt=\"\" srcset=\"https:\/\/www.athenaretail.com\/wp-content\/uploads\/2024\/03\/AdobeStock_249642332-1-scaled.jpeg 2560w, https:\/\/www.athenaretail.com\/wp-content\/uploads\/2024\/03\/AdobeStock_249642332-1-300x300.jpeg 300w, https:\/\/www.athenaretail.com\/wp-content\/uploads\/2024\/03\/AdobeStock_249642332-1-1024x1024.jpeg 1024w, https:\/\/www.athenaretail.com\/wp-content\/uploads\/2024\/03\/AdobeStock_249642332-1-150x150.jpeg 150w, https:\/\/www.athenaretail.com\/wp-content\/uploads\/2024\/03\/AdobeStock_249642332-1-768x768.jpeg 768w, https:\/\/www.athenaretail.com\/wp-content\/uploads\/2024\/03\/AdobeStock_249642332-1-1536x1536.jpeg 1536w, https:\/\/www.athenaretail.com\/wp-content\/uploads\/2024\/03\/AdobeStock_249642332-1-2048x2048.jpeg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.athenaretail.com\/en\/a-short-guide-to-understanding-category-management-language\/\" >\n\t\t\t\tA short guide to understanding Category Management language\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t3 April 2024\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Athena Retail has been on the market for over twenty years as a Category Management partner for worldwide Manufacturers and Distributors. However, when customers are<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.athenaretail.com\/en\/a-short-guide-to-understanding-category-management-language\/\" aria-label=\"Read more about A short guide to understanding Category Management language\" >\n\t\t\tRead more \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-2852 post type-post status-publish format-standard has-post-thumbnail hentry category-case-study-press-release-en tag-athenalab-en\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.athenaretail.com\/en\/european-retailer-in-the-health-amp-beauty-sector-chooses-strategic-consultancy-from-athenalab\/\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"853\" src=\"https:\/\/www.athenaretail.com\/wp-content\/uploads\/2023\/03\/retailer-europeo.jpg\" class=\"attachment-full size-full wp-image-2849\" alt=\"\" srcset=\"https:\/\/www.athenaretail.com\/wp-content\/uploads\/2023\/03\/retailer-europeo.jpg 1280w, https:\/\/www.athenaretail.com\/wp-content\/uploads\/2023\/03\/retailer-europeo-300x200.jpg 300w, https:\/\/www.athenaretail.com\/wp-content\/uploads\/2023\/03\/retailer-europeo-1024x682.jpg 1024w, https:\/\/www.athenaretail.com\/wp-content\/uploads\/2023\/03\/retailer-europeo-768x512.jpg 768w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.athenaretail.com\/en\/european-retailer-in-the-health-amp-beauty-sector-chooses-strategic-consultancy-from-athenalab\/\" >\n\t\t\t\tEuropean Health &#038; Beauty retailer chooses strategic consulting from AthenaLab\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t18 January 2024\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Analyzing floorplans processes management and neighboring ones to reduce inefficiencies and improve the output quality of these processes. A strategic consulting conducted with expertise and<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.athenaretail.com\/en\/european-retailer-in-the-health-amp-beauty-sector-chooses-strategic-consultancy-from-athenalab\/\" aria-label=\"Read more about European Health &#038; Beauty retailer chooses strategic consulting from AthenaLab\" >\n\t\t\tRead more \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>OUR BLOG<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-1299","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Category Management insights - Athena Retail<\/title>\n<meta name=\"description\" content=\"The Athena Retail Blog, Category Management experts. 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